Ah, right. Introductions. My name is Oren Kaufman. I live in Israel and work as a freelance copywriter. My favorite color is blue and I eat Cheerios with dried cranberries for breakfast. I also dig persuasive writing that influences us to think deeply or act quickly. 'Words that sell', if you will. This blog's purpose is to share ideas about marketing, writing, and the famous hybrid - 'marketing writing'. Visit my website
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